Branding & Lifestyle

Beyond the Headshot

Have you ever opened up your favorite magazine like InStyle, Better Homes and Gardens, O, or Joanna Gains’ Magnolia Journal, GQ and looked at the beautiful photos of women, men and families relaxed and in their element? Well, my friend, that is Lifestyle Branding at it’s best!

Lifestyle Branding goes beyond the traditional headshot (no deer in the headlights or bland backdrops here), and illustrates the heart of your business.

It’s no secret that marketing has evolved from product-focused (buy!buy!buy!) to establishing a real and authentic connection with your audience. People want to know who is behind the products and services they are buying. They want to know WHY you do what you do and WHAT it would look like if they bought into your business. They want you to SHOW them, not tell them how great your business is … and that, is what Lifestyle Branding provides.

WHO ARE LIFESTYLE BRANDING PHOTOSHOOTS FOR?

If you find yourself always scrambling for images for social media and marketing materials, then Lifestyle Branding is for you.
If you are looking to grow your business by visually attracting your ideal client, then Lifestyle Branding is for you.
If you are looking to share the heart of your business, then Lifestyle Branding is for you.
If you want to want to look like your best self and feel confident in your photos, then Lifestyle Branding is for you!

HOW DO I USE THE IMAGES?

The uses for Lifestyle Branding images are endless, but let’s get specific!
My clients have used their images for:

Websites (no stock photos for you!)
Social Media Posts // Profile + Cover Images
Events
Podcasts
Email Marketing
Business Cards
Sharing Client Reviews
Marketing Materials
Company Directories
PowerPoint Presentations
Digital Products (eBooks + PDFs)
And yes … even your Christmas card!